Altrincham Car Hire Privacy Policy

Data We Gather

We gather and manage various types of personal information, including:

Your Information Usage

How we utilize your personal information:

• Service Provision in Altrincham (Contract Fulfillment):
  • We handle the processing of your car rental bookings and agreements with care. Verification of your identity is conducted to confirm compliance with our rental criteria. We assist with the logistics of collecting and returning vehicles. Payments, deposits, and any applicable charges are processed efficiently to streamline your experience.
• Customer Communication in Altrincham (Legitimate Interest/Contract Performance):
  • Delivering booking confirmations, rental updates, and essential information. Addressing your questions and offering customer assistance. Informing you of any service or policy modifications.
• Marketing Permissions and Interests in Altrincham:
  • We will send promotional offers, newsletters, and service updates with your consent or based on our legitimate interest. You can opt out whenever you choose.
• Service Enhancement Based on Legitimate Interests:
  • Evaluating website traffic to refine user experience and site performance. Conducting research to improve our vehicle selection and overall services.
• Compliance with Local Regulations:
  • Adhering to local laws and regulations relevant to Altrincham. Safeguarding against fraudulent activities and maintaining service integrity. Addressing complaints and upholding our terms and conditions.

Data Sharing Practices

Sharing Your Information

• Local Service Partners: We collaborate with third-party providers, including payment processors and IT support, to deliver our services. They are contractually bound to safeguard your data.

We do not share your personal information with third parties.

4. Protecting Your Data

We apply suitable technical and organizational measures to safeguard your personal information from unauthorized access, modification, disclosure, or destruction. This encompasses encryption, access controls, secure servers, and routine security evaluations. Nonetheless, no method of internet transmission or electronic storage can guarantee absolute security.

Data Retention Policy

We hold your personal information only for the duration required to achieve the purposes for which it was gathered, including compliance with legal, accounting, or reporting obligations. The length of retention varies based on the type of information and the specific circumstances surrounding its processing.

Your Rights in Altrincham

Your data rights under UK law in Altrincham:

• Access to Your Information: Obtain a copy of your personal information with us.

Contact us below to exercise your rights.

Cookies and Tracking Practices

Our website utilizes cookies and related technologies to improve your browsing experience, assess site traffic, and customize content for users in Altrincham. You have the option to adjust your cookie preferences via your browser settings, allowing you to maintain control over your online experience.

Policy Changes

This Privacy Policy may be revised from time to time to align with changes in our practices or legal obligations. Any updates will be published on this page, accompanied by a new "Last Updated" date. We recommend reviewing this policy periodically to stay informed about our data handling practices.

Contact Information

For inquiries regarding our Privacy Policy or data practices, please reach out: